How to make summer last longer?
Looks like all it takes is a cheerful mood and… a swip of Lipton Ice Tea
This year we wanted to prove that summer is a state of mind. We organized an action under the name Taste of Summer Ambassadros where fans could show us their most cheerful side. After recruiting over 100 people, we asked them to perform some simple tasks which were connected to various flavors of Lipton Ice Tea. Then we have created a virtual scrapbook full of sunny, fun pictures, which has become a positive way of remembering the summer.
You can check out effects of the action in Lipton Ice Tea Facebook profile, were vacation pictures will immediately put a smile on your face.